Remember those key Content is King elements: video, audio, words … well Vancouver Island University has been agressively marketing their new University status (formely Malasapina University College) and they are doing a great job. Their latest media studies degree campaign could be a cool idea for tourism operators. Check it out! Think application to Tourism and the replace ‘$1000 free tuition’ in this campaign with a similar opportunity with your hotel, restaurant, attraction with “free weekend at our B & B” “A seasons pass to our park” or a “Yoga and Kayak Retreat’”
Todds Tips for Internet Content are being used for cool marketing at Vancouver Island University
Previous post: Alternative press offers insights into experiential travel












