Of the different types of people your tourism business interacts with on the Web, the most important are Fans.
Deerhurst Resort engages with their fans
Deerhurst Resort in Huntsville, Ontario will be hosting the G-8 in 2010. With this important international gathering the resort is undergoing a number of upgrades and improvements.
The enhancements included renovations to the Deerhurst Highlands golf pro shop and modification of the dining area, establishing a new Highlands Lounge for the golfers. And with that, came the annual task of deciding on the new menu for the lounge.
Where to get New Menu Ideas?
Ask the Fans
Instead of asking the chef to come up with a new menu, they went to the members first!
I was delighted when I received this email invitation from Simon Bevan, director of golf to offer my advice on the new menu.
To which I wholeheartedly replied!
But would they take my menu suggestion seriously?
You bet, not only can I get the grilled veggie wrap my way, I can get it on toasted flat bread or a swiss triangle too.
How do your fans feel when you engage them?
Let’s just say the club is going to serve up a few more lunches to members this year.
