If so, you may be interested in this recent report by Industry Canada titled “Mobile Commerce – New Experiences, Emerging Consumer Issues.” A few teasers as you think about the use of mobile technology for your tourism business.
- 44% of Canadians send/receive text messages
- 11% send/receive emails via a wireless phone
- Canadians are ’slower starters’ than folks in other countries
- 65% of 16- 17 year olds are the main user of a cellphone in a household — think about who is your target market – can you reach them … or not with this method.
Lots more info and facts your’s for the taking, it’s free and informative.
