It’s here in English and French! A completely updated Experiences Toolkit (Volume 2) released just as the second wave of Signature Experiences that qualified to be in the Canadian Tourism Collection are announced.
It was a delight to be the lead author on this new toolkit for industry and work in partnership with Lesley Anderson and Will Harding at the CTC. Lots of hours, lots of new materials, five new case studies from:
- The Halifax Citadel National Historic Site of Canada (NS)
- Shediac Bay Cruises (NB)
- Adventure Canada (Northern)
- Northern Edge Algonquin (ON)
- The Fairmont Empress – Friends of the Empress (BC)
Take a peak and let us know what you think!